DirectVue Window + Door Privacy Policy
Last Updated: August 1, 2026
This Privacy Policy describes how DirectVue Window + Door (“DirectVue,” “we,” “us,” or “our”) collects, uses, discloses, and shares information about you when you visit our website, request an estimate, contact us, or use our window and door replacement services collectively, the “Services.”
This Privacy Policy also explains your privacy rights and how applicable laws protect your personal information.
This Policy is intended to comply with applicable federal and state privacy laws, including the California Consumer Privacy Act, as amended by the California Privacy Rights Act, where applicable.
Notice at Collection
At or before the point where we collect personal information, we may provide a notice and a link to this Privacy Policy through our website, forms, or cookie banner.
In summary:
- We collect the categories of personal information described in the section titled Categories of Personal Information We Collect.
- We use that information for the business and commercial purposes described in How We Use Personal Information.
- We may sell or share certain personal information with advertising and identity-resolution partners for cross-context behavioral advertising, as described in Sale or Sharing of Personal Information.
- We do not receive money in exchange for personal information.
- We may record incoming and outgoing telephone calls, as described in Call Monitoring and Recording.
- We retain personal information as described in Data Retention.
- You may exercise applicable privacy rights through the methods described in How to Exercise Your Rights.
- You may manage certain cookie and advertising preferences through the cookie banner and the Your Privacy Choices link on our website.
Interpretation and Definitions
For purposes of this Privacy Policy:
Account means a unique account created to access certain portions of the Services, if applicable.
Company means DirectVue Window + Door.
Cookies are small files placed on your device that store information about your browsing activity, website preferences, and interactions.
Personal Data or Personal Information means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with an individual, consumer, or household.
Personal Information may include digital identifiers such as IP addresses, cookie identifiers, device identifiers, account names, online identifiers, and approximate geolocation information.
Services means the DirectVue website and related window and door consultation, estimate, installation, customer service, and communication services.
Sensitive Personal Information means a category of personal information defined by applicable privacy laws and may include government identifiers, precise geolocation, account credentials, financial account information, and the contents of certain communications.
Usage Data means information collected automatically when you access or use the Services.
Categories of Personal Information We Collect
We may collect the following categories of personal information.
Identifiers
Examples include:
- Name
- Email address
- Telephone number
- Mailing address
- IP address
- Cookie identifiers
- Device identifiers
- Online identifiers
We may disclose this information to service providers and may share certain digital identifiers with advertising or identity-resolution partners.
Customer Records and Commercial Information
Examples include:
- Estimate requests
- Products or services you ask about
- Appointment details
- Window and door project information
- Financing inquiries
- Installation details
- Customer service communications
- Warranty or service requests
We may disclose this information to service providers that help us respond to inquiries, schedule appointments, provide services, and operate our business.
Internet or Other Electronic Network Activity
Examples include:
- Pages visited
- Links clicked
- Referring and exit pages
- Website interactions
- Date and time of visits
- Browser information
- Device information
- Operating system
- Advertising interactions
This information may be disclosed to analytics providers, advertising platforms, website service providers, and other technology partners.
Geolocation Data
We may collect an approximate location derived from your IP address or device information.
We do not seek to collect precise geolocation unless it is necessary for a service you request and you provide permission.
Audio and Electronic Information
We may collect:
- Recordings of telephone calls
- Call timestamps
- Call duration
- Caller information
- Call source and attribution data
- Voicemail messages
- Electronic communications
Telephone calls may be monitored or recorded as described later in this Policy.
Inferences
Advertising and analytics partners may generate inferences based on your website interactions, advertising activity, interests, preferences, or characteristics.
These inferences may be used to measure advertising performance, create audiences, or deliver more relevant advertising.
Sensitive Personal Information
We do not intentionally seek sensitive personal information through our website.
However, you may voluntarily provide information that could qualify as sensitive personal information in connection with:
- A financing inquiry
- A customer service conversation
- A recorded telephone call
- A document you choose to upload or send
Where this occurs, we use the information only for the purposes necessary to provide the requested service, maintain security, prevent fraud, comply with law, or address a dispute.
